Wednesday, February 15, 2012

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Google AdSense

August 23, 2010 Written by nicolae

Google AdSense homepage

Dezvoltat de: Google
SO: Cross-platform (aplicaţie web)
Tip: Publicitate online
Website: http://www.google.com/adsense

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Afaceri: 
Marketing şi publicitate
Tags: 
publicitate online
Internet: 
Google
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Modalităţi de cumpărare a publicităţii online

May 3, 2009 Written by nicolae

The Art of Online Advertising

Cele trei modalităţi majore de cumpărare de publicitate online sunt CPM, CPC şi CPA.

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Afaceri: 
Comerţ electronic
Tags: 
publicitate online
Internet: 
Marketing şi publicitate
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Costul per acţiune

March 10, 2009 Written by nicolae

Cost Per Acţiune sau CPA (cunoscut uneori şi ca Plată Per Acţiune sau PPA) este un model de evaluare a publicităţii online, unde beneficiarul reclamelor plăteşte pentru fiecare acţiune specificată (o cumpărare, un formular completat, etc.) determinată de reclamă.

Română
Afaceri: 
Marketing şi publicitate
Tags: 
publicitate online
Internet: 
Internet
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