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CAN-SPAM

October 15, 2010 Written by nicolae

Limba Română

Actul CAN-SPAM din 2003 permite amenzi de 11.000 USD pentru fiecare destinatar individual. Drept urmare, mulţi practicanţi ai marketingului comercial prin email din Statele Unite folosesc un serviciu sau software special pentru a asigura respectarea Actului. Există mai multe sisteme vechi care nu asigură respectarea Actului. Pentru a respecta reglementările Actului pentru emailul comercial, serviciile solicită de obicei utilitatorilor să autentifice adresele lor de email de retur, să includă o adresa fizică validă, cu posibilitatea de dezabonare printr-un click, şi să interzică importul de liste de adrese cumpărate care s-ar putea să nu aibă toate permisiunile necesare.

Internet:

Marketing şi publicitate

Tags:

dezabonare

Dezavantajele marketingului prin email

July 27, 2010 Written by nicolae

Email marketing Multe companii folosesc marketingul prin email pentru a comunica mai rapid cu clienţii existenţi, dar altele trimit mesaje nesolicitate în masă, cunoscute ca spam.